Philadelphia, PA (PRWEB) June 20, 2011

Some are doing it out of compassion for animals. Others are doing it to improve their health. Still others consider it a simple, practical, and powerful way to minimize their impact on the environment and climate.

For these and other reasons, more and more people are becoming vegan: They’re declining to consume food or use products derived from animals. And today, on the first day of summer, a new blog officially launches to celebrate and promote the dawn of our New Vegan Age.

“There’s a great need for information, for support, and for answers about being a vegan,” says moderator Tom Epler, 37. “High-quality options for everything that people make, use, buy, and covet already exist, but it can be hard to find them.”

Last month, an informal New Vegan Age poll asked what percentage of the U.S. population will be vegan in 2050. One respondent claimed widespread awareness and change can’t come on a large scale in just 40 short years.

“Really? How many child safety seats or airbags did we see in cars in 1971?? asks Epler. “Awareness certainly can combine with technology to create massive change in a few decades. Everyone won’t be vegan in 40 years but, as Farm Sanctuary co-founder Gene Baur says, going vegan is good for us, good for animals, and good for the planet. Today’s vegans are excited to help spread that simple message.”

In the months leading up to today’s official launch, Epler has interviewed Fit For Life author Harvey Diamond, moderated and reported on the results of two informal polls, enlisted others’ help to build on the popular Meatless Monday movement with vegan names for the other six days of the week, and posted several recipes, including a well-received vegan option for for a Philly Tofurky